The double carve-out of Gumtree and Motors as a case study in the Unternehmeredition

“Reorganisation of British marketplaces after eBay spin-off: The takeover of Gumtree and Motors.co.uk by Novum Capital marked the beginning of a new era for the two British online marketplaces. Following the spin-off of eBay and Adevinta, the Frankfurt-based private equity investor mastered a complex transformation process that made the companies independent and more competitive.” This is how Unternehmeredition editor-in-chief Eva Rathgeber introduces her case study on the double carve-out of Gumtree and Motors. The article was published in mid-February 2025 on the Unternehmeredition website and in the print magazine. An interview with Novum Capital partner Felix Homann was also published.

The Novum Capital team sees the Unternehmeredition case study as a tribute to this very challenging double carve-out, but also to the further development of Gumtree and Motors and the successful sale of Gumtree at the end of September 2024 to the leading Chinese online marketplace operator 58.com.

To read the interview in full, visit the website (available in German only).